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As Macquarie analyst Chad Beynon points out, prediction markets generated $4.3 billion in taker volume during the first week of September without any help from the NFL, building on momentum from the 2026 World Cup. However, the NFL’s impact was immediate, with taker volume hitting a daily record during Week 1 of the campaign.
With all that in mind, it’s not surprising that Macquarie expects sports event contracts will drive approximately 80% of taker volume this year, but Beynon sees other categories growing over the long term.
“We expect non-sports categories such as economics, politics, crypto, and entertainment to gain share over time,” says the analyst.
How to play Mermaids
Patrick Bergin, an attorney for Scotts Valley, rejected that argument, noting the difficulty of converting a site explicitly planned and built for gaming into something like an auto dealership.
Bergin also emphasized that the tribe had formally notified Interior twice about its launch timeline for the Preview Casino, providing regular progress updates without ever receiving a directive from federal officials to halt the project.
The conflict stems back to January 2025, when the outgoing Biden administration initially determined that the Vallejo parcel was eligible for gaming.
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Though the winner elected to remain anonymous, they shared details on how the massive win came about.
I chose a Quick Pick and spent just $2 on a single line of Powerball numbers. I never could have imagined that a $2 purchase would lead to a $1.04 billion jackpot. This is truly a blessing, and I’m incredibly grateful for this unexpected and extraordinary opportunity,” the winner said.
“I initially didn’t believe I had won, so I called a family member to confirm it,” the winner said. “Even after claiming the prize, I’m still processing the news and experiencing the full range of emotions that come with winning a billion-dollar jackpot—from disbelief and shock to overwhelming elation.”