Ruffled Up

How to play Ruffled Up

Stakeholders have yet to determine their response to the bills, with educational campaigns and collective actions on the agenda. Coordination with political leaders in the city of São Paulo is also under way.

Reinaldo Carneiro Bastos, president of the São Paulo Football Federation, expressed concern about the bill, saying: “If the city’s clubs lose this revenue, it will create a disparity that extends to the pitch.”

According to him, advertising from betting companies is a primary revenue source for the clubs. Opponents from other states would be able to retain such advertising, creating a competitive disadvantage, particularly for Corinthians, Palmeiras and São Paulo.

How to play Ruffled Up

For anyone who watched David Letterman or listened to Howard Stern in the last millennium, there was no reason to judge his material firsthand—the pop-culture verdict was already in: Carrot Top was an unfunny prop comic.

For the better part of two decades, both the king of late night and the self‑proclaimed King of All Media leaned heavily into Carrot Top as a recurring punching bag.

Because he relied on props, sported a wild look, and established a dominant Las Vegas presence, he fit perfectly into the “anti-showbiz” persona cultivated by both arbiters of Gen-X cool. Across the 1990s and early 2000s, “Carrot Top” became universal shorthand for lazy, cringeworthy comedy.

What is Ruffled Up?

He explained the Brazil opportunity wasn’t explicitly built into Playtech’s medium-term guidance when it was set after its full-year results in March last year.

“At that point, we sort of knew of the opportunity, but it wasn’t specifically factored into the guidance necessarily,” he stated. “But I think when we set the guidance, we saw there are ambitious targets, and there were not necessarily specific contributors in terms of how you’re going to get there other than looking at the overall opportunities across the group.

“Where we’ll revisit the targets at the full-year results, I think that will probably be the logical time to more explicitly factor Brazil into any revised targets we might potentially issue at that point in time. But I think that should only enhance how the business is currently doing and frankly, enhance probably what the current market expectations are for the group in the years ahead.”